Design a fancy logo, a swanky website, send out regular (and long) newsletters and of course, create ads and boost posts in social media – seems pretty simple right? With all the branding and marketing strategy tips out there, it is so easy for a brand to get lost and be all over the place.
Your brand is much more than just a name, a product or a service – it reflects the entire experience that customers have with you. The essence of your brand will basically be the story of who you are and why you do it. But before we break our heads over what colors to use for the logo or the content to be put in Facebook ads, it is essential to take a (deep) breath and take a look at the big picture.
We consider branding strategy to be an art more than science, and each little step that we take towards building your brand image will be done keeping your story in mind. Right from the logo (yes, a logo is important) to in-house emails, we take care of it all, and make sure that your promise to the clients shines through.